ON THE WOOD was founded in 2008 by the joint efforts of two Lebanese brothers and an esteemed Emirati partner. The journey began in 2005, three years before the launching of ON THE WOOD. It started with the pursuit for the appropriate technology for the implementation of the concept. After several studies, experiments and product tests, the “Stone Wood” technology was presented. The benefits of Stone Wood technology were profound. ON THE WOOD was able with a single oven setting to prepare six distinct types of dough, as well as prepare both Lebanese and Italian food.
Exclusive license to use the OTW trademarks in the franchised territory
Exclusive license to the use of the OTW marketing & operational systems
Construction specifications
Supply of equipment & furniture for the franchise unit
Assistance in the pre-operational stage
Training to the franchisee’s staff
Preparation marketing campaign to launch the franchised unit in its territory
Permanent support & assistance
Marketing assistance & support Operations
Prime Tower - Office 1603 - Drive Marassi - Business Bay - Dubai