The Franchise Center was established based on a Council of Ministers’ Resolution (No. 122, dated 9/2/1441 AH), that was issued to fulfill several tasks aimed at reinforcing the franchise concept among individuals and small and medium-sized enterprises (SMEs) and enabling them to adopt it, which results in the expansion of brands and an increase in investment opportunities, contributing to the achievement of Saudi Vision 2030.
Objectives
Reinforcing and activating the franchise sector
Increasing the number of local franchisors.
Increasing the number of franchisees and franchise units.
Rising franchise units' success rates.
Rising the number of local brands in the global markets.
Work Tracks
The track of collaboration with related entities.
The track of support for enterprises and individuals.
The track of raising awareness and promoting franchising culture.
The track of knowledge and skills capability building.